My friend Kate says that when she lived in Santa Fe NM, people used to refer to their local Whole Foods market as “Whole Paycheck”. The Whole Foods nearest me is certainly more expensive than most of the neighborhood groceries but then the produce is magnificent and almost everything in the store is either organic or close to it. Then Trader Joe’s moved into the same geographical locale. Everyone in the area noted the sizeable price differences on very much the same caliber of food. Trader Joe’s features any number of products with a green halo around them. Those that are not completely organic are pretty close to it. But what price differences! So it was not entirely a surprise when I went to Whole Foods this week and discovered a whole raft of Sale items. Among these was Sirloin Steak at 6.99 a lb. marked down, according to the signage, from 12.99 a lb. The price alone would have instantly attracted me. But Whole Foods reputation for minimally processed foods is another huge draw. It’s reflected in everything the store does down to the wrapping my sirloin came in which is branded as “Great-Tasting Meat from Healthy Animals.’ Sold! From there, it was just a matter of how to cook the steak in a new way. I discovered a recipe for Steak Pizzaiola.
This Weekend at the Paris Market - Some favorite fruits, vegetables, meats and cheeses from the glorious outdoor market in Paris!
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